Google Is Making Itself a Lot Leaner and Meaner..

2014-01-31_08-57-01First, Google cracked the code on Internet search. Then the company used its search platform to build the world’s largest online advertising business. Now, the Silicon Valley icon is turning its attention toward streamlining its business to focus on next-generation hardware and services, particularly in the mobile space. Judging by Google’s latest earnings report, the company’s core business remains robust, as the Cupertino, Calif.-based cash machine posted strong sales and profit growth on Thursday, sending its stock price surging more than 4% in after-hours trading to an all-time high for the second consecutive quarter. SOURCE:  Google Is Making Itself a Lot Leaner and Meaner | TIME.com.

I don’t know how many of my readers realize just how earth-shaking the search platform that Google developed was. Before that time it took sometimes hours to find some of the most basic info on the Internet.  Let’s take a quick look at what Wiki says:

Google was founded by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. Together they own about 16 percent of its shares. They incorporated Google as a privately held company on September 4, 1998. An initial public offering followed on August 19, 2004. Its mission statement from the outset was “to organize the world’s information and make it universally accessible and useful”, and its unofficial slogan was “Don’t be evil”. In 2006 Google moved to headquarters in Mountain View, California, nicknamed the Googleplex.

Simply speaking Page and Brin made the internet what it is today. Never mind that Al Gore invented it ( 🙂 ), they changed it from a complex military network into an everyday appliance.  For that reason I am an avid fan. Even if I don’t use their browser or some of the other tools they make available. The above article is about how they have grown in the last ten years and where they might be going in the next ten. Will they go the way of Apple or the way of Microsoft?  That is a basic question that needs to be answered and I’m sure they are very aware of that difference.

Most of us old guys, especially the techies among us, know that Microsoft and Apple  happened at about the same time. Microsoft developed a user interface that totally dwarfed the FORTRAN language that was used to program the IBM mainframes. When I was in college desktop computers were still just a dream. Even in college I realized that computers would be a big part of the future so I took a couple of classes to build an initial foundation.  I spent hours writing up a very foreign code and then typing it out on punch cards which were used to put the code in the mainframe very early the next morning. Of course there was always that one card of out hundreds that I misspelled something and therefore the whole lot was rejected.

Thanks to Google, and yes Microsoft and Apple, the initial experiences of new users are vastly different from my own.